
About Rachel M Kelly
Rachel Kelly is an experienced senior executive acknowledged for her ability to critically assess complex retail business to catalyse, drive and achieve growth.
This is achieved through a clear focus on vision, strategy, people, brand and profitability and the capacity to galvanise these streams to accelerate change.
Creating sustained value in highly complex domestic and international businesses with diverse product categories and varying business models and ownership structure.
A strong, courageous and resilient leader who has driven cultural change, organisational reform and systems restructure with integrity and respect for people, due process, governance and transparency.
Skilled at adaptive leadership and an ability to mobilize teams.
Creating value by helping businesses put the right structures and strategies in place for growth
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INDUSTRY INSIGHTS
deliver business intelligence on the retail environment & your business to position it for growth -
BUSINESS STRATEGY & STRUCTURE
putting the right business strategy, structure & people in place for growth -
EXECUTIVE MENTORING
mentoring executives to effectively manage business complexity at pace -
START UP ADVISOR
expertise, advice and guidance on management, structure design, strategic and financial planning and operations.
The Retail Collective
The Retail Collective provides strategic advice to retail businesses and how to position yourself and grow business share through targeted –
- Business strategy
- Organisational structure
- Research
- Talent identification and development
- CEO and executive onboarding
- Personal leadership strategy
Working with Rachel M Kelly

INDUSTRY INSIGHTS
94 percent of retail executives believe accurate data is important for retail to maintain competitiveness, retain and acquire customers by understanding customers better. Data-driven insights identify needs, purchasing patterns and help improve personalization and marketing.

BUSINESS STRATEGY & STRUCTURE
You must be clear about you are offering, where your product fits in the current market, what your existing and potential customers look like in granular detail and how you can exceed their expectations. Great business strategy is built on a broad and deep understanding of the market and a well-designed business model that enables you to build a motivated, productive team with a clear sense of purpose.

EXECUTIVE MENTORING
In the war for talent, the promise of professional development and strategic mentoring gives a business a competitive edge. Mentoring is used by more than 70 percent of Fortune 500 companies to ensure ongoing learning and is one of the best ways to develop and embed skills. Research has repeatedly shown that mentoring has a positive influence on mentees, mentors and a business and is highly motivating.

The 1+1=10 collaboration equation
One of best lessons I have learned is the powerful impact collaboration has on success, both the collaboration that comes from working well internally but

The competitive edge for Retail Executives in 2017 – clarity, consolidation, connection
The spate of closures, consolidations and profit downgrades over the holiday season have been referred to as ‘retail’s Kodak moment’. We’ve seen this scenario many

How to think like the world’s best niche brands
Many retail leaders believe niche is important to success and when it comes to retail trends there has been an explosion of niche brands onto
Learn From Rachel
Rachel Kelly is an experienced senior executive acknowledged for her ability to critically assess complex retail business to catalyse, drive and achieve growth.
This is achieved through a clear focus on vision, strategy, people, brand and profitability and the capacity to galvanise these streams to accelerate change.
If you want to accelerate your business, register below to subscribe to weekly advice from Rachel.
Tweets
It’s Australia too 😬
True that !!
Classic!
Great way to end the week at @nora_network Advisory Meeting mapping the next year of Retailer engagement, collaboration and growth. #nextgen #entrepreneurs #collaboration https://www.instagram.com/p/CG-q9Oxjtkf7jhpjEZid6B7Eqggc1lI0zVnUfI0/?igshid=10o72nu5rwlso